Margate, Ventnor & Atlantic City Business Punked by Facebook

Local Jersey Shore business owners got some bad news from Facebook recently. They’ve been punked. The Facebook free-lunch is officially over.

‘Are you a business that uses Social Media like Facebook for advertising? You’re screwed’. That warning came from Internet Marketing consultant, Mel Taylor, at a recent digital marketing seminar in Atlantic City.

Facebook newsfeed: the place where most get their daily dose of selfies, cat pics and stuff you ate for breakfast.

Newspaper & Radio, real estate agent and restaurants, landscapers and nightclubs are feeling the pinch. Watch this short video:

Facebook and Social Media Marketing for Business is Screwed.


The average reach of a Facebook post… is now less than 10% of your followers. Mom & Pop businesses are finding their posts….are NOT being seen as much. That’s because Facebook now prioritizes content from friends and family in the so-called “news feed”.

Post reach has been in decline over past 2 years. Recent announcements from Facebook’s Mark Zuckerberg places final nail in that too-good-to-be-true, Social Media platform.

Either pay up, or find another way to market your business. We suggest beefing up your own website and growing an email list.

For years, publisher / business /media company content papered over cracks of a company falling apart.

From VICE: The problem with the new Facebook is that there is simply not enough meaningful content being generated by users to fill the gap left by brands and publishers. Most of us stopped handing over our real selves to Facebook a while ago, and let publishers take over. Now they’re gone, there are no meaningful social interactions, just a dull bulletin board.

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Facebook Leaked data from 2016 shows a huge drop-off in people posting anything personal on the site. Without pro publisher or meaningful personal content, what’s left? Not much.

 

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