Ventnor Plaza & Wellington Ave Targeted For Redevelopment

One of Ventnor’s primary gateways could be getting an upgrade. Wellington Ave. Substantial vehicular traffic could and SHOULD boost the Ventnor Plaza shopping area.

Even with ACME as prime anchor business, this Ventnor shopping plaza has suffered from multiple retail vacancies, for many years.

Liquor store, US Post Office, Island Gym, Dollar General, Sprint phone store. Not enough to grow the plaza…it seems.

Notes from Ventnor Planning Board meeting. Dec. 12, 2018

Grant Writer Jim Rutala Discusses Wellington Ave Study in Ventnor
Grant Writer Jim Rutala Describes Wellington Ave Study to Ventnor Planning Board

Preliminary report for designation of area in need of redevelopment. Wellington Ave & Ventnor Plaza.

The need to energize Wellington Ave. Especially the plaza.

Plaza: obsolete layout? Detrimental to community? Shopping centers are changing. Growth of online shopping the big reason for slow decline.

‘We’re getting minimal interest from potential tenants’ says a Ventnor Plaza retail investor/developer/landlord.

Ventnor Plaza is owned by the Lamar Company. They would like the city to consider adding new uses for this parcel of land along Wellington Ave. If the city turn this into a ‘redevelopment zone’, it could possibly offer a sweet deal to entice developers. Financial incentives could then be made available to upgrade the area.

A PILOT, Payment in Lieu of Taxes, could bolster redevelopment plans for Ventnor Plaza.

Contact Sherri Lillienfeld of APEX PRIME REALTY
Contact Sherri Lillienfeld of APEX PRIME REALTY. (609) 487-9996

Plaza area would be well-suited for a classy self-storage service. Maybe like ‘Cube Smart’? Senior care facility, assisted living, etc?

Commissioner Landgraf: We need to create opportunity, maybe by using PILOT (payment in lieu of taxes ) programs to assist and attract developers. Possibly offer incentives. Ex: The former Echelon Mall now features a municipal building, retail stores, restaurants, etc.

Economy not strong enough to have this issue fix itself. We can no longer rely on retail to boost Ventnor Plaza on Wellington Ave.

Gotta take advantage of high traffic count corridor into Ventnor.

Ventnor Plaza
Ventnor Plaza

Wellington Ave. Major focal point in many ways. Not just retail. Main emergency route to evacuate the island. Could we raise roadway that’s prone to flooding? How would side streets deal with raised Wellington? No easy solution. Build Wellington Ave. bulkheads? AC is on board. So is Margate.

The Wellington Study. Planning Board will recommend to commissioners. The dire need for redevelopment. It’s a Downbeach gateway.

Online shopping undermined economic viability of brick and mortar. Thus, the slow decline of shopping malls and plazas.

‘Area is antiquated. We’re not taking advantage of traffic flow’.

Comment: We must handle flood mitigation first.

Ventnor Plaza Flooding
Ventnor Plaza Flooding

Ventnor Plaza Commercial Space Available

  • 15,000 SF – 20,000 SF Anchor Positions Available
  • 1,500 SF – 8,400 SF Inline Space Available
  • Outparcels Available for Sale/Lease
  • 2nd Floor Office Space Available
  • Anchored by: Acme, Dollar Tree, Auto Zone & Island Gym

Contact Sherri Lillienfeld of APEX PRIME REALTY

(609) 487-9996

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18 thoughts on “Ventnor Plaza & Wellington Ave Targeted For Redevelopment”

  1. I drive to Egg Harbor for most stores like many others. It would be great to have a Lowe’s or Home Depot there.
    A Wawa would be nice and Costco would be terrifi!

  2. The leadershp and energy of this Ventnor City Commission is impressive. This intiative is an example of the energy and cooperative attitudes of that seem to characterize this Commission and keeps Ventnor moving forward.

  3. A wawa with a gas station , target, GameStop , Walmart, Home Depot even a chain restaurant like chili’s or Applebee’s would be awesome

  4. We need a sporting goods store (Modell’s), a couple of chain stand alone restaurants (Chili’s, Chik-Fil-A…). And put a Super Target (that sells groceries) where ACME and Dollar Tree now sit. And update the overall design with improved lighting.

  5. Best hardware, no lumber, no landscaping plants. A store similar to Home Depot or Lowe’s. I vote yes. A Sheetz or WaWa w gas. Yes!

  6. The Landlord has the wherewithal to redevelop this center without incentives. What they need is flexible zoning and a speeded up redevelopment site plan review. They are sitting on a beautiful piece of ground. If they had a anchor tenant they would be doing something with said ground.
    They still have leases and until they start to vacate and the Landlord stops renewing they wait it out .. a la Big Lots on BHP

  7. Definitely a Wawa, a Home Depot and A Target. Gas Station and an Applebees I’m sure Starbucks wouldn’t hurt. There are no major stores on the island so a Wal-Mart or Target would be huge idea!!!!I keep the dollar store auto zone etc and post office and acme etc also

    1. Many, if not all of the retailers that are mentioned as desirable tenants will have absolutely no interest in this location. There is (i) not enough traffic flow to attract a major retailer, (ii) limited access to the center from major roadways, (iii) only 1 traffic lane in either direction, and (iv) no visibility from anywhere other than the street the center is on. Retailers look at all of those factors, plus others, in determining whether or not to come to a center and invest substantial sums in opening a new store.

      This site would be better served by an assisted living facility, a condominium project, or possibly a mixed use (residential with limited retail) project.

      The current owner of the center has undoubtedly tried to attract national and regional retail tenants , with minimum success.

  8. One of the chain/sister company. TJ Maxx/Marshalls/HomeGoods, use the corner former Hollywood store.
    We go all the way to MaysLanding for one of these stores. We could have one of them here in our area.
    We have Longport, Margate, Brigantine, Absecon, AC, Ocean City, Somers Point, Northfield and Linwood residents as a prospective clientele.

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